Baldwin& Named Creative Agency of Record for Pivotal, the Groundbreaking Aircraft Brand

Aug. 15, 2024

Baldwin&, the purpose-driven creative agency with B Corp certification, has announced today its appointment as the agency of record (AOR) for Pivotal, the aircraft industry pioneer whose groundbreaking innovation and personal aircraft technology redefine the future of aviation.

Baldwin& will oversee creative development for all online assets including web and social media, events, and all paid media content to enhance customer engagement and drive awareness of Pivotal.

Kat Belloir, Director of Business Development said:

"We are thrilled to announce Baldwin&’s appointment as Pivotal’s new agency of record, and to embark on this new partnership. Our purpose-driven ethos aligns with Pivotal’s innovative vision of contributing to a positive impact on the world. Together, we're positioned to plan and execute many exciting initiatives, all aimed at elevating customer experiences and propelling Pivotal to new heights of success."

 

Martha Danly, Head of Marketing, Pivotal said:

"We are delighted to partner with Baldwin& as our agency of record in our quest to innovate the aircraft market. Baldwin&’s creative expertise and history of bringing exciting new products to market perfectly complement  our own objective to build a new category of light electric aircraft with unique vertical takeoff and landing capabilities.”

 

This partnership comes at a significant time for Baldwin&, which has been leading successful campaigns this past year with other standout clients such as Volvo Trucks launch of the all-new VNL; Murphy’s Naturals’ naturally potent insect repellent; and Ponysaurus Brewing Co., which Baldwin& helped build from scratch.

Most recently, Baldwin& has partnered with the Council for Entrepreneurial Development and the North Carolina School Boards Association, where the agency will work with both organizations to support business growth and address issues facing the public school system.