Under Armour: Step in, the Project is Calling
Media Type:
TV
Creative collaboration company DOMO teamed up with Under Armour and Dwayne “The Rock” Johnson on a year-long campaign launching three new collections of the aptly dubbed athletic apparel line, Project Rock. Director André Stringer helmed the series of 19 films for “Step In — The Project Is Calling,” with the campaign concluding film released this month.
Credits
Advertising Agency:
Domo, LA, USADate:
November, 2023More from Under Armour
Under Armour: Beyond the shadow of doubt
0.0
Under Armour: Misty Copeland - Unlike Any
10.0
Under Armour: Natasha Hastings - Unlike Any
0.0
Under Armour: Zoe Zhang - Unlike Any
0.0
Under: Armour Alison Désir - Unlike Any
0.0
Under Armour: Jessie Graff - Unlike Any
10.0
Under Armour: Flash
8.0
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Sep. 10, 2024
test
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year
Sep. 10, 2024
Orlando Wood & The Garage Entertainment Launch Creative Effectiveness Course: "Advertising Principles Explained (a.p.e.)"
Last year brands spent over $750 billion on advertising worldwide