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Samsonite: I Wish I Had A Samsonite

10.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

Personal Accessories

How Samsonite transformed travellers into a new original and targeted media. People are constantly on the move and Samsonite wanted them to spread the message that they can now opt for the next generation of suitcases…

Credits

Advertising Agency:

Publicis Conseil, France

Executive Creative Officer:

Marcelo Vergara

International Creative Directors:

Marcelo Vergara, Steve O'Leary

Copywriter:

Antoine Querolle

Art Director:

Bastien Bourdier

Assistant Art Director:

Matthias Geoffroy

Account Managers:

Cécile Lejeune, Libby Little, Charlotte Garel, Clémentine Finkel

TV Production:

Pierre Marcus

Director:

Florian Duboé

Production Company:

Prodigious

Producers:

Mathieu Chartier, Samia Charlesia

Post-production:

Prodigious, Régis Oyer

Media Plan:

Web

Date:

June, 2016

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