MINI: The Inner Drive

9.5

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Automotive

Over sixty years ago, Sir Alec Issigonis presented a new idea to the world – the Mini, a small, space-efficient, fuel efficient car that forever changed the automotive world. What started as an innovative idea on paper ultimately made the world rethink what it means to drive, while celebrating the power of small things.

Credits

Advertising Agency:

360i, New York, USA

Date:

February, 2020