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General Traffic Office: Lies

9.7

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Spain

Industry:

Government Organisation

The DGT (General Traffic Office) presents, in collaboration with Accenture Song, Lies, a national campaign featuring a version of the popular classic Vamos a Contar Mentiras (let's tell lies), with the aim of raising awareness of the problems generated by alcohol consumption and driving at a key time: Easter Week, when the number of car trips surges.

Credits

Advertising Agency:

Accenture Song

Director:

Norman Bates

Production Company:

Rebolucion

Costume Designer:

Maria Elena Soria

Date:

April, 2023

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