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Dairy Farmers of Quebec: Holidays Taste Better Together (Generation)
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Dairy Farmers of Quebec: Holidays Taste Better Together (Santa)
Media Type:
Outdoor
Brand
Agency
Country:
Industry:
The promotion of milk in Quebec has always been intrinsically linked to the holiday season. In 2021, Quebec’s 10,000 milk producers are proudly renewing this tradition of celebrating their flagship product. After another pandemic year, there is a real desire to celebrate this once-in-a-year, warm moment when Quebecers can finally reconnect after such a long period of limited human contact. Having lived through this difficult time, young and old alike will be especially happy to see each other again and revive the values of sharing, solidarity and authenticity.
Credits
Advertising Agency:
lg2 Montreal, CanadaExecutive Creative Director:
François SauvéCreatives Directors:
Guillaume Bergeron, Marc GuilbaultArt Director:
Alexandre JutrasCopywriter:
François-Julien RainvilleIllustrator:
IllusionDate:
December, 2021More from Dairy Farmers of Canada
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