Coco de Mer: Hypnotic
Media Type:
Print
Brand
Agency
Country:
Industry:
The concept and embroidery designs focus specifically on a study into the sexually metaphorical use of fruit and flora for expressions of sensuality, temptation, and seduction. The concept interprets a study into Botticelli’s infamous ‘Primavera’, a hypnotic allegory based on the lush growth of Sprint.
Photographer Rankin & Eminent Creative director Neel Majumder, channels the work of the Italian Renaissance for Coco de Mer’s spring-summer 2019 campaign. The UK-based lingerie brand celebrates the female form with a shoot inspired by Sandro Botticelli’s famous ‘Primavera’ painting.
Credits
Advertising Agency:
The Full Service, London, UKExecutive Creative Director:
Neel MajumderPhotographer:
RankinExecutive Producer:
Nicola KenneyDigital:
Neil Bennett, Alex GaleArt Department:
Kenzie Yeo Donaldson, Amelia Tavenner, Archie Harding, Sadie Haque, Ellie KoslowskyProducer:
Christine WrightDate:
January, 2019More from Coco de Mer
Coco de Mer: Hypnotic, 2
9.6
Ad of the Day | Coco de Mer: Christmas is Coming
9.8
Ad of the day
Ad of the Day | JPMorganChase: Make Momentum Happen
9.0
Ad of the Day | Hitachi: Action for a Sustainable Future
9.8
Ad of the Day | Spud: Farmer
9.0
Latest News
Sep. 10, 2024
test
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year
Sep. 10, 2024
Orlando Wood & The Garage Entertainment Launch Creative Effectiveness Course: "Advertising Principles Explained (a.p.e.)"
Last year brands spent over $750 billion on advertising worldwide